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Home Alan McGuckin

Alan McGuckin

Amid a fishing trip on the bass-starved Ohio River in the summer of 1987, Alan McGuckin’s Dad told a then 16-year-old “Guck” — “I don’t care what you do for a living, just promise me you’ll do something you love.”

Originally from Pittsburgh, McGuckin considers himself a blue-collar kid, who has been richly blessed to live-out the best piece of advice his dad ever gave him for many years now in the Tulsa area.

After earning a degree in ecology at Juniata College in Pennsylvania, where he placed radio transmitters in largemouth bass to track their habitat preferences, he moved his life to Oklahoma in 1992, where he earned a Masters in Zoology and Fisheries under the direction of Gene Gilliland at the University of Oklahoma, before then embarking on what’s now a nearly three decade long career as a marketing and media veteran in the fishing industry.

His career spans 28 years of wisdom-rich marketing experience working to strengthen brands and increase sales for Lowrance, Terminator Lures, Toyota, Yamaha Outboards, Boat U.S., Carhartt, Costa, Quantum, Vexus Boats, and Zebco.

- Member of the Bass Fishing Hall of Fame voting committee, as well as a Board of Directors member for Keep the Tennessee River Beautiful

- Co-piloted the Terminator brand of premium lures from its birth to more than 10 Million pieces sold between 1997-2006.

- Has authored and published more than 800 stories on Bassmaster.com, along with several other popular bass fishing websites.

- He has generated $3 Million dollars’ worth of branded digital media since 2020, as a content creator.

- Serves as emcee for hundreds of guests at the annual Toyota Bonus Bucks Owners event.

- Avid angler, who fishes nearly every weekend when not on the road working.

- 13,000 followers on Instagram @GuckFishing.

“Guck” lives just north of Tulsa, OK at Lake Skiatook with wife Sherrie, an elementary school principal who also loves her job, and has a genuine passion for slinging a Rapala Brat crankbait on shallow points and habitat-laden flats.

Articles by Alan McGuckin

Winans Wins First Bonus Bucks Check Since Accident

Winans Wins First Bonus Bucks Check Since Accident

Alan McGuckin Aug 8, 2023
Kerr Lake to Host Mr. Crappie Qualifier Tournament

Kerr Lake to Host Mr. Crappie Qualifier Tournament

Alan McGuckin Feb 17, 2022
American Baitworks Adds Three to Pro Staff

American Baitworks Adds Three to Pro Staff

Alan McGuckin Feb 16, 2022
Tundra Full of Trash Removed from St. Johns River Shoreline

Tundra Full of Trash Removed from St. Johns River Shoreline

Alan McGuckin Feb 16, 2022
Cobb Wins New Toyota Tundra at 2019 Texas Fest

Cobb Wins New Toyota Tundra at 2019 Texas Fest

Alan McGuckin May 7, 2019
DeFoe and MDJ Take Home Bonus Bucks

DeFoe and MDJ Take Home Bonus Bucks

Alan McGuckin Mar 21, 2019
Toyota Signs Two New Elite Series Pros for 2019

Toyota Signs Two New Elite Series Pros for 2019

Alan McGuckin Mar 12, 2019
Q&A with Carhartt College Bassmaster Classic Qualifier

Q&A with Carhartt College Bassmaster Classic Qualifier

Alan McGuckin Mar 4, 2019
Secure Nail Weights in Z-Man ElaZtech Plastic

Secure Nail Weights in Z-Man ElaZtech Plastic

Alan McGuckin Feb 12, 2019
Pirch Wins Toyota Bonus Bucks on St. Johns River

Pirch Wins Toyota Bonus Bucks on St. Johns River

Alan McGuckin Feb 11, 2019
Little Known Crankbait Wins Toyota Owners Tournament

Little Known Crankbait Wins Toyota Owners Tournament

Alan McGuckin Oct 28, 2018
Millican and Cook Win 2017 Toyota Owners Bass Tournament

Millican and Cook Win 2017 Toyota Owners Bass Tournament

Alan McGuckin Oct 15, 2017
Bryan College Wins 2017 College Series Bass Fishing Championship

Bryan College Wins 2017 College Series Bass Fishing Championship

Alan McGuckin Aug 12, 2017
Swindle’s Favorite Early Summer Lures

Swindle’s Favorite Early Summer Lures

Alan McGuckin Jun 7, 2017
How to Carolina Rig Giant Plastic Worms

How to Carolina Rig Giant Plastic Worms

Alan McGuckin May 19, 2017
Grigsby Removes Hook from Christie’s Hand

Grigsby Removes Hook from Christie’s Hand

Alan McGuckin May 18, 2017
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