Eric Jackson, also known as EJ, created and named more freestyle moves on the score sheet than any other athlete and his instructional materials are the most used today freestyle kayaking. He was a professional bass tournament angler on the FLW Tour. Probably most known as the advanced kayak designer, he founded Jackson Kayak in October 2003, which has been the best-selling brand worldwide for the past 15 years. Jackson has since left Jackson Kayak to his daughter and her team and Jackson's most recent creation, Apex Watercraft, is seeking to revolutionie the kayak market for the second time with sports performance kayaks. Although nearly deaf, Jackson has won six out of seven Gorge Games Extreme Slalom events, against the world’s best, as well as dozens of these races across the USA and Europe. He competed in the Barcelona Olympics. He is the author of four instructional books and eight videos teaching many aspects of whitewater kayaking, including river running, playboating, rolling and bracing.