â€œThis is a project I have been planning for quite a while,â€ said Crews, who has fished at the top tournament levels for 11 years. â€œIf MISSILE BAITS are good enough for me to compete with on tour, we know we will be providing anglers of all skill levels with soft plastics they can have success and confidence in using.â€
MISSILE BAITS offers five custom shapes. The D Bomb, Tomahawk, Twin Turbo, Drop Craw and Missile Craw.
The D Bomb is a 4.5-inch beaver-style with a ribbed body and flappers designed for extra action.
The Tomahawk is an 8.75-inch double ribbon tail that gives extra action in a proven-sized worm.
The Twin Turbo is a 3.3-inch twin-tail grub that can be Texas rigged, fished as a jig trailer and more.
The Drop Craw is a slender, 3-inch crawfish shaped bait designed for fishing on a drop shot.
The Missile Craw is a 4-inch crawfish-shaped bait with a uniquely designed hook slot for tremendous hookups. The Missile Craw can be used as a punch bait, pitch bait or even on a shaky head.
MISSILE BAITS will be offered at a suggested retail of $3.99.
Three-time Bassmaster champion Ish Monroe of California will join Crews in promoting MISSILE BAITS. Monroe will be fishing with MISSILE BAITS during the 2012 tournament season.
â€œOver my career, I have gotten very particular about what is on my line when money and championships are at stake,â€ he said. â€œThe designs we have with MISSILE BAITS are dialed in perfectly. I can’t wait to use these new soft plastic baits across the country! I am going to flip, pitch, and cast my way to victory with MISSILE BAITS.â€