Zipper Worm Company of Enid, Okla. has sold the company’s business and assets to Fishing Complete, Inc., of Prudenville, Mich., owners of Case Plastics (www.caseplastics.com) and developers of the original O’Wacky Tool.
“We are very excited to add the Zipper Worm product portfolio to our line-up of proven fish catching baits. This acquisition gives us a larger, stronger market presence in many areas of the country and compliments the Case Plastics product offering. Zipper Worm and Case Plastics will continue to be run as separate companies, under Fishing Complete, Inc. Our short term plans for the Zipper product line include a redesign of the brand image, enhancing the color selection of all bait designs and the strengthening of our distribution network.”
The sale will be completed by Dec. 31, 2012.