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Martens Switches to Lowrance

Bassmaster Elite Series angler of the year Aaron Martens has moved to Lowrance Electronics. Considered an electronics guru when it comes to professional bass fishing, Martens is happy to be making the transition to Lowrance Electronics for his 2014 fishing season.

“Since my early days of fishing,  I have relied heavily on my sonar to help me find and catch fish,” Martens said. “The advances Lowrance has made over the past decade have literally changed fishing. Lowrance has made deep water fishing, and finding fish at any depth much easier. It’s gotten to the point where I spend days on the water without making a single cast, I’ll just use my electronics to see what’s below and to the sides of the boat. It’s really incredible what the new Lowrance units can do, and I can’t wait to put them to good use next week at the Bassmaster Classic.”