Cobb Collects an Extra $3,000 with Toyota Bonus Bucks

South Carolina pro Brandon Cobb was hanging around backstage at the Lake Eufaula Bassmaster Elite Series waiting to collect a fat 4th place check from B.A.S.S., when officials from Toyota informed him his decision to buy a Tundra and register for the Bonus Bucks contingency program was worth an additional $3,000.

“Holy cow! Are you serious — I hadn’t even thought about the Toyota Bonus Bucks today,” admitted the easy-going Cobb, who has deep ties to Lake Hartwell and founded the Clemson University college bass fishing team.

Sure enough, Cobb’s decision to trade his Dodge diesel for a Toyota Tundra paid quick dividends as a result of his high finish in Eufaula’s slugfest.

“The acceleration power of this Tundra is just as strong as my Dodge diesel was. And I’m totally serious when I tell you it’s the most comfortable truck I’ve ever towed a boat with. Even with a 6″ lift kit; it rides better than any truck I’ve ever owned. And obviously being eligible for Toyota Bonus Bucks is pretty awesome too,” says Cobb, who won two Bassmaster Elite Series events in 2019.

His success on Eufaula was based on a 3-lure approach to fishing brushpiles in 6 to 12-feet of water. The top-finishing trio consisted of a 7.5″ Zoom Magnum U Tail Red Bug-colored worm, a Yo Zuri 3DSDR crankbait, and a Greenfish Tackle ½ ounce swim jig.

Towing power, a super comfortable ride, and being pleasantly surprised by learning you just won Toyota Bonus Bucks cash are three really good reasons to tow with a Toyota truck if you’re a tournament bass angler.

Much like Brandon, you too can cash-in on Toyota Bonus Bucks. You just have to own or lease a 2016 or newer Toyota Truck, sign up free for Bonus Bucks, and be the highest finishing registered participant in one of the hundreds of tournaments supported by the Program. To learn more, please visit