Ice fishing greatly reduces your ability to efficiently cover water when compared to open water angling. The case can then be easily made that locational scouting is hugely important when ice fishing - strategically placed holes along key structure and cover speed the process of finding and ultimately catching fish. Ice fishing expert Brian "Bro" Brosdahl shows us how he uses Humminbird's LakeMaster mapping to outline structures then drill out key locations. This approach essentially makes your on-ice vehicle a boat while you map out and search spots to fish. Ice fishing enthusiasts are leveraging powerful full-featured ice fishing units for a more complete suite of technologies on the ice over traditional flasher-only fish finders. Check out Humminbird's ice fishing blog post (https://wired2.fish/2QXOHeq) to learn more about applying LCD and mapping technology on the ice.