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May32012

Dr. Pepper Snapple Group Joins FLW Sponsor Ranks

Drink providers sponsoring three pro anglers and FLW Tour in 2012



FLW, the world’s leading tournament-fishing organization, announced today that Dr Pepper Snapple Group (DPS) has become a sponsor of the 2012 Walmart FLW Tour. DPS will partner with three top anglers and leverage FLW’s multiple media platforms to showcase their soft drinks, juices, teas and other premium beverages.
 
“FLW is proud to be associated with Dr Pepper Snapple and its powerful portfolio of brands,” said Trisha Blake, President of Marketing for FLW. “We are excited to welcome them to the sport of fishing and their association with some of our top anglers.”
 
The DPS brand partnerships with FLW Tour anglers include:
  • Dr Pepper TEN will sponsor Glenn Browne of Ocala, Fla., a nine-year veteran who has qualified for five Forrest Wood Cups.
  • Snapple will sponsor Jacob Powroznik of Prince George, Va., a nine-year veteran who has qualified for six Forrest Wood Cups.
  • Hawaiian Punch will sponsor Jim Dillard of West Monroe, La., a seven-year veteran who has qualified for two Forrest Wood Cups.


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