Lowrance Promotion

Gordon Sprouse
Gordon Sprouse, Lowrance Marketing
During the April-June, 2008 period, Lowrance Electronics is springing for a value-added incentive for dealers’ customers to buy — the Lowrance Free Map Card offer.

OFFICIAL PROMOTION DATES

For purchases made April 10 – July 7, 2008. Consumers have until August 7, 2008 to redeem for free map card.

QUALIFYING PRODUCTS

Consumer purchases for Free Map redemption include all Lowrance LMS-520C, -522C iGPS, -525C DF and -527C DF iGPS combination sonar/chartplotters, plus GlobalMap® 5200C and 5300C iGPS chartplotter models.

SELECTIONS OF CHOICE MAPPING

Consumers submit coupon with proof-of-purchase to receive their choice of one (1) free high-detail map card: Lowrance Fishing Hot Spots® PRO (choice of four regions) Lowrance NauticPath™ USA Coastal (includes AK & HI) Lowrance LakeMaster® ProMaps (choice of MN, MI & WI)

PROMOTION SUPPORT

Coupon Claim Form (Part Number 988-0173-03) available for consumers at point-of-purchase, as well as on the Lowrance website. The Free Map Card offer is also supported by national print advertising, cooperative internet promotions, press release publicity and a special, informative section on the Lowrance website during the promotion period.

FOR MORE INFORMATION

Contact: Navico Sales Service
800.324.0044 sales.tulsa@navico.com
Offer details and online coupon: www.lowrance.com


July 4, 2008 July 3, 2008 July 2, 2008 July 1, 2008 June 30, 2008 June 26, 2008 June 25, 2008 June 24, 2008 June 23, 2008 June 19, 2008 June 18, 2008 June 13, 2008 June 13, 2008 June 12, 2008 June 11, 2008 June 10, 2008 June 9, 2008 June 5, 2008 June 4, 2008 June 3, 2008 June 2, 2008 May 30, 2008 May 29, 2008 May 28, 2008 May 27, 2008 May 23, 2008 May 22, 2008 May 21, 2008 May 20, 2008 May 15, 2008 May 14, 2008 May 13, 2008 May 12, 2008 May 9, 2008 May 7, 2008 May 6, 2008 May 5, 2008 May 2, 2008 May 1, 2008

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