The Bandit Mystique

11/17/2010 8:28:00 AM
Several Pros Talk about Their Favorite Crankbaits From Popular Bass Fishing Manufacturer

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Whether Bandit Lures CEO Chris Ross is talking to potential customers or looking for pro staffers, he wants them to understand the company’s culture. It’s not about gimmicks, gizmos or gadgets. In fact, the company’s most popular bait, the Bandit 200, has been around since before Ross joined the company 17 years ago. He likes it that way. Change can be good, but change solely for the sake of change makes no sense.
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