Prototypes to Market with Zoom

Zoom Bait Company has a long and illustrious reputation of building the best quality baits that catch bass.

From the Fluke to the Lizard to the Speed Craw they have some of the finest plastic products made. Super Chunk, Speed Worm, Trick Worm, Ole Monster and Brush Hogs are mainstays on the pro trails and weekenders have seen the benefits of these baits from coast to coast. When a product is developed at Zoom testing is essential before bringing it to market.

Zoom listens to anglers and their products are thoroughly tested by pro's, press and mainstream anglers to the enth degree way before they ever hit the store shelves. Wired2Fish Bait Junkies have been part of process.

An example of one recent product we saw in the prototype phase was the Mag Ultra-Vibe Speed Worm. Pro-Staffers first saw that bait last fall. Zoom developed this large worm to be different than others on the market and one that we believe is a cross between a large Senko and the Speed Worm. The copyrighted tail of this worm gives it life and the bulk of the tapered worm gives the worm action. Very few worms we have fished have the wobble and flutter of the UV Speed Worm.

Our Tests

We have fished this worm weightless in the pre-spawn and spawn. We have fished it with the tail on it and have removed it as well. It fishes like a MAGNUM Senko in those applications. It can be cast very long distances and can even be wacky wormed effectively. We have buzzed it over grass and it reminds us allot of the old Ditto GatorTail and ZetaBait Ding-a-ling for that. The bass smoke it when buzzed. We have fished it on ledges in deep water in the summer too. The versatility of this worm is unmatched with others similar to it and it can be fished with a 5/0 or 6/0 hook very well. Most weights mesh well with the flat design of the head of the bait. When fished deep we did not peg the sinker.

The Inside Scoop

Prototype products sometimes do not make it to the consumer. Testing is critical and the input from pros and product testers essential to see if a product should go to market.

The Ultra Vibe Speed Worm comes in a package of 8.

Zoom products can be found at Tackle Warehouse at www.tacklewarehouse.com.