
Clark Reehm will once again fly the Kicker Fish and Fintech logos on his Skeeter this year. As opposed to last year, when each company got one side of the wrap, this year both companies will be represented on each side of the boat.
Between the two companies’ insignias there’s a picture of Reehm himself, hoisting two toads. That’s kind of like sewing a name tag into your underwear – there’s no doubt about who this one belongs to.
For those who don’t know much about Reehm, he has a college degree in graphic design and worked in that field before qualifying for the Elite Series. In fact, he designed marketing materials and corporate branding for many of his fellow pros and for many endemic companies. One aspect of the wrap which may not be immediately obvious to many fishing fans is the faded black and white “noise” on the lower half of the decals.
“People are always talking about which boat colors show road grime the least,” Reehm said. “By making my wrap look that way I accomplish the same effect, I hide some of the dirt that you pick up with all the highway miles we drive.
One other neat thing: there’s a Skeeter watermark throughout the whole boat.