QuantumFishing.com makes its debut
TULSA, Okla. (Sept. 9, 2009) - The totally redesigned Quantum web site - QuantumFishing.com - goes live today with a new look and many expanded features and functions for the ultimate interactive experience relating to Quantum products, customer service, technical support and a wide range of fishing topics and know-how.
The new site incorporates the latest in new media technology advances and puts them in an easy-to-navigate-and-search format that makes QuantumFishing.com extremely user-friendly, regardless of a visitor's level of Internet experience.
"Our new web site culminates months of research, designing and programming, to make it the state-of-the-art site in the fishing industry," said Bob Bagby, Quantum vice president of marketing. "While appearance is important and we have that, too, our primary purpose of the redesign is all about function ... we want QuantumFishing.com to be the ultimate resource for our customers to go for everything Quantum: which products fit their needs, where to buy them, how to use them, identifying and ordering parts, and on and on. Fresh and saltwater anglers alike will appreciate the organization and content of what they find here."
In addition to general information such as FAQs, dealer locator, trophy board and media room, the site also contains a greatly expanded library of product schematics covering a wide range of years, as well as the most intricate details about PT products, including gear ratios, inches per turn, weight, drag strength, etc. Visitors can also get a behind-the-scenes look at engineering and quality testing that goes into every Quantum rod and reel by choosing one of the many video options.
There are also numerous fishing tips videos by Quantum's elite pro staffers, including Kevin VanDam, Shaw Grigsby, Dean Rojas, Greg Hackney and several others, covering fresh and saltwater. The "On Tour" department follows the pros through their respective tournament participations.
For customers wanting to communicate directly with the company's engineers and product managers, there's the Quantum Blog. The monitored blog will provide useful communication on most any fishing topic, and expect to find frequent postings by Quantum's prostaffers adding to the exchanges.
Certain items, such as Quantum Signature Series PT rods and a variety of promotional clothing, can be purchased through the site's "buy online" areas. The Custom Shop houses all of the information about the rods.
"This effort has been a major investment for us, so we do want to hear back from those who visit QuantumFishing.com," Bagby added. "Comments can be posted to the Quantum Blog, and rest assured we will read them and respond."
Since 2001 when Quantum was acquired by the W.C. Bradley Co., the brand has annually gained respect and popularity, with much of the rise to fame coming from product innovation within the "PT" Performance Tuned family, and through the continued tournament successes of KVD and the others on the Quantum pro staff.
