FLW Outdoors outlines logo usage, TV coverage changes

3/12/2010 1:11:35 PM

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New logo policy to affect FLW Tour, Forrest Wood Cup, FLW Series Eastern and Western divisions beginning March 15, 2010

FLW Outdoors announced Friday that it has modified its current logo policy, allowing anglers to wear logos on the final day of competition to promote themselves and their supporters. The updated policy will take effect March 15, 2010, and is currently pertinent to anglers in our competitions surrounding the FLW Tour, FLW Series and the Forrest Wood Cup, the world championship of bass fishing.

The modification of the logo policy will offer numerous anglers the opportunity to promote themselves further, promote the sport and provide additional exposure for organizations that support professional fishing. FLW Outdoors will continue to hold certain categories exclusive, and alcohol and tobacco products will continue to be prohibited during all days of competition.

New logo policy guidelines for FLW Outdoors anglers

During all days of competition, alcohol and/or tobacco logos are prohibited and may not be worn or displayed.

On Day 4 for the FLW Tour, Eastern Series and Western Series and on Days 3 and 4 for the Cup, anglers who make the cut must use boats, wear shirts, rain suits and PFDs, and use camera equipment and dip nets if supplied by FLW Outdoors. All shirts will include the following logos in addition to the FLW Tour sponsor logo: FLW Outdoors, Fantasy Fishing, The Winning Team and any other that FLW Outdoors deems appropriate to promote the anglers, its sponsors, FLW Outdoors and its events.

Anglers may, at their own cost, add 3 inch x 3 inch Additional Logos (“ALs”) to shirts provided by FLW Outdoors; however, the ALs may not conflict or compete in any way with the categories/companies below and cannot be another fishing tournament organization (e.g. BASS or PAA).

Automotive: Only logo allowed in this category is Chevy
Automotive oil: Only logo allowed in this category is Castrol
Boats: Only logo allowed in this category is Ranger
Marine Electronics: Only logo allowed in this category is Lowrance
Outboard Engines: Only logos allowed in this category are Evinrude and Yamaha
Trolling Motors: Only logo allowed in this category is MinnKota
Outdoor Retailer: Only logo allowed in this category is Cabela’s
Armed Services/Military: Only logo allowed in this category is National Guard
Coffee: Only logo allowed in this category is Folgers
Donation Centers: Only logo allowed in this category is Goodwill

FLW Outdoors reserves the right, in its sole discretion, to prohibit any ALs, patches or decals that it finds to be offensive or in any way competes with any of the above-referenced categories/companies. ALs can in no way interfere with any of the existing logos or design on the shirt provided by FLW Outdoors.

On Day 4 for the Tour, Eastern Series and Western Series and Days 3 and 4 for the Cup, ALs may only be displayed on shirts and are prohibited from being displayed on hats, rain suits or PFDs.

Anglers that would like to include ALs to the shirt supplied by FLW Outdoors must get all ALs approved by FLW Outdoors the night before Day 4 competition for the Tour, Eastern Series and Western Series and the night before Day 3 for the Cup. Only approved ALs may be worn or displayed during tournament hours extending through the weigh-in. Any angler displaying a non-approved AL may be disqualified.

On Day 4 for the Tour, Eastern Series and Western Series and Days 3 and 4 for the Cup, competitors may not fish while using tobacco products. Smoking is not allowed in the weigh-in line during all days of competition.

On Day 4 for the Tour, Eastern Series and Western Series and Days 3 and 4 for the Cup, FLW Outdoors may, at its sole discretion, place a camera operator in a tournament boat.

During the 2010 season, FLW Outdoors reserves the right to add sponsors and categories/companies to the above list; however, if an angler has made FLW Outdoors aware of all angler’s ALs prior to FLW Outdoors adding the category/company to the list, then the angler may be allowed to display the competing AL for the remainder of the year. Decision is in FLW Outdoors’ sole discretion.

Additional contact information

To order patches that can easily be applied to FLW Outdoors’ shirts, visit The Winning Team online or by calling (800) 310-8326.

For any other questions regarding the new FLW Outdoors logo policy, please contact Aaron Hall at (870) 704-2276.